Brands

Vavasour

Vineyard

Pioneering expression of Awatere Valley terroir. Grinding winds from the west; deep, rocky soils formed millions of years ago by glaciers; an arid climate marked by sundrenched days and cold nights; all combine to shape the inimitable character, flavors and textures of Vavasour wines. Vavasour is one of New Zealand’s preeminent wine producers. For more than two decades their wines have earned international acclaim for great complexity and character.

Placement Targets

• Hip, urban hot spots with young, millennial consumers • Small-plate dining, bistros with outdoor seating• Independent retailers with clubs and newsletters • Specialty upscale grocery

Priorities

• Sauvignon Blanc • Pinot Noir